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ROBG 436

“Friendly destinations for seniors +55!”, eMS 436

What’s the goal?

Project overall objective is to initiate development of tourism product designed for tourists aged 55+ in low season and set basis for promotion of such tourism product.

What’s the budget?

453 259.45 euro, out of which 385 270.52 euro ERDF

Target at the half of the implementation period: 25,000 euro for LB, 25,000 euro for B2 and 25,000 euro for B3

Who is doing it?

Lead Beneficiary (LB): Foundation “Phoenix – 21 century” (Bulgaria)

Beneficiary 2 (B2): Romanian Association for Technology Transfer and Innovation (Romania)

Beneficiary 3 (B3):Association “Regional partnerships for sustainable development – Vidin” (Bulgaria)

When is it happening?

Start date: 01.09.2018

End date: 29.02.2020

Duration: 18 months

Where is it happening?

Dolj in Romania

Vidin and Montana in Bulgaria

How is it going to happen?                       

  • Elaboration of needs assessment analysis on senior tourists preferences in BG and RO
  • Elaboration of Study on senior tourism development in Vidin, Montana and Dolj regions in BG and RO
  • Development of Strategy for development of senior tourism for business, public and civil sector
  • Organization of one Workshop in Vidin district for stakeholders in order to introduce them the benefits of development of senior tourism product in low season
  • Pilot testing of new product
  • Development of senior friendly web portal
  • Organization of info&publicity activities

What will be the results (what’s the contribution to the Programme)?

Programme outputs: 1 integrated tourism products created,1 common strategy for valorising the cultural and natural heritage through its restoration and promotion for sustainable economic uses

Programme results: 480 tourist overnights in the CBC region

Project status


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