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RTD Giurgiu-Ruse (ROBG-502)

Sustaining Rural Tourism in the Giurgiu-Ruse Area Through its Cultural Heritage

What’s the goal?

The project has as overall objective the development of an integrated approach to the promotion of the cultural intangible and tangible heritage of rural communities from both Giurgiu and Ruse in order to support local economic development and the evolution of rural tourism.

What’s the budget?

360,279.12 euro, out of which 306,237.24 euro ERDF

Target at the half of the implementation period: 65,000 euro for LB and 104,500 euro for B2

Who?

Lead Beneficiary (LB): Eastern Danube Convention &Visitors Bureau Association

Beneficiary 2 (B2): Business Support Centre for Small and Medium Enterprises – Ruse

When?

Start date: 14.09.2018

End date: 13.11.2020

Duration: 14 months

Where?

Giurgiu in Romania

Ruse in Bulgaria

How?                                                  

  • Documentation of rural communities and the development of a joint study
  • Sustaining and promoting rural tourism in the Giurgiu-Ruse area
  • Development and dissemination of the valorisation strategy

Results (what’s the contribution to the Programme)?

Programme outputs:1 integrated tourism product/service created, 1 common strategy, policy or management plan for valorising (including raising awareness) the cultural and natural heritage through its restoration and promotion for sustainable economic uses

Programme results: 500 tourist overnights in the CBC region

Project status

The project implementation was finalized in November 2019 and the project results are currently being assessed at progarmme level.

Project Management Team was set up and the opening press conference was held in Giurgiu on 26.11.2018 and in Ruse on 13.12.2018. All the services and equipment were subcontracted.

Based on a common methodology the two partners selected 10 villages in Giurgiu County and 10 villages in Ruse district with the highest potential for rural tourism, which was assessed in a Joint Study of Rural Communities with Touristic Potential. Based on the joint study Beneficiary 2 developed a Joint Valorisation Strategy exploring the potential of the wider Giurgiu-Ruse area to attract touristic demand and develop a strong quality brand and regional label through the experiences and products that can be offered. To promote the Joint Valorization Strategy that was developed, the project partners planned a series of roundtables with stakeholders in each of the selected 20 villages. Also, a series of communication activities and promotional materials, as well as promotional videos for each of the 20 villages were realized. More information is available on the project website http://rtdgiurgiuruse.eu/.

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